Want to Save Money on Your Coffee Habit? Buy it Directly From the Source
If you want to save money on your coffee habit, buy it directly from the source. By this, I mean you should think about buying coffee direct from the roaster China company yourself. If you’re like a lot of true coffee aficionados you don’t want a middleman (supermarket or other store) coming between you and your java habit, after all.
Real coffee lovers tend to feel this way, and here’s why: Coffee beans generally hit their maximum peak of flavor right after they’re roasted. Now, once the roasting process has occurred the “flavor clock” begins counting down, so you should find and buy your coffee beans quickly. Quickly, that is, if you want to experience what truly fine coffee tastes like. Don’t worry about it if coffee’s not all that big a deal to you, rookie.
Face it; many folks only really get to taste supermarket coffee, for the most part. We buy ground roast in a bag, but we’re usually not aware that those beans were roasted and ground several weeks or even months back. In this regard, chances are good that at least some of the flavor will have been lost. As evidence of this, note how flavorful the aroma of a freshly-opened can seems and then note how it will lessen over time as you open, close and then reopen the can again and again.
It’s always my recommendation that the middleman be cut out, if you’re really into good coffee. Buy coffee direct, and do a bit of research – by taste testing numerous coffee types – to see what you actually like. There are many different coffees available for purchase, too. Dark coffee, light coffee, coffee blends…they’re all at your fingertips, right online.
So power up the computer and then do a search for your favorite coffee. Are you into Kona coffee, maybe? Then go to a search engine and plug in a query for the nearest distributor and order it from that source. Some coffees can be fairly uncommon on local store shelves, so chances are you’re going to have to have it shipped in. Genuine Hawaii coffees or even Jamaica Blue Mountain blends are like that, as a matter of fact. In that case, your java habit will rely on overnight shipping, mainly.
Here’s a piece of good news when it comes to buying coffee direct: Prices are very reasonable. In fact, you can buy your favorite blends direct from the distributor or roaster and save substantial money. Picture being able to purchase gourmet coffee for far less than you’d pay at your supermarket. For the biggest price savings, you’ll need to buy from 10 to 25 pounds of coffee to see the most savings.
For most coffee enthusiasts (read: freaks), this isn’t a problem at all. Many lovers of the golden roasted nectar known as coffee drink about 4 cups a day with no sweat, and they’d love to drink more if they could get away with it, nerves-wise. So if coffee is really your thing, and you adore the smell and taste of it, consider buying coffee direct from the source and you’ll find yourself pleasantly surprised at the results.
T. W. Guerra, retired military officer and current freelance author and writer, busily writes and comments on many issues (coffee being one of them) at over 15 personal blogs and websites, which leads us to wonder how he has time to do anything else in his life. You can find his musings on coffee — which is something he knows about, having served over two decades in the U.S. Navy (which has an obsession with “lifer juice”) — at http://coffeefreaks.org
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